Your customers will buy from you because they have come to know you, they like your products or services and they trust you as a business.
Here are 5 strategies you can use to get prospects and customers to get to know, like and trust you.
1. Publish Online and Offline
Every piece of content you publish represents who you are and what you stand for. But don't just publish content material on your own website. If you publish on other websites, you're able to reach out and attract customers. Publish as a guest blogger on related industry websites, submit content to article directories, publish newsletters for your email subscribers. And don't forget offline publications too, This include magazines, newspapers and journals.
2. Network
Networking, both online and offline helps you connect with others in your industry and your audience. The more people you connect with, the more people will get to know you. On social media, each interaction, post and comment is an opportunity to strengthen your brand.
Memes are a fun way to attract attention. on social media sites. These are graphics and pictures you see that have funny or interesting text, quotes and comments overlaying the graphics. You can create these for free using software like MemeGenerator.net.
3. Be Consistent
As a small business owner, your brand is most often your personality and that will attract customers to you. It's one of the most important reasons why you should be your authentic self and be consistent in your style and delivery, whether you're sending an email, writing blog post, making a video or posting to social media. If your style changes from communication to communication, your prospects and customers can become confused.
4. Share
One of the best ways to get people to like your business is to share value and your knowledge. Share stories and experiences as they relate to your industry. Consider hosting a webinar. One of the big benefits of using webinars for your business is that you're able to help your audience in a much deeper way than using other marketing methods.
5. Give Stuff Away
One of the best ways to get people to like your business is to give away something of value for free. For example, you could write an e-book that helps your audience to solve a particular problem. This will help to establish you as an authoritative expert in your field and will encourage people to share your freebies, resulting in more people, liking your business.
If you're a website owner, you probably want more customers to come to your website for free, from Google and the other search engines, rather than having to pay for it. to discover proven and free website traffic methods that will lower your reliance on potentially costly paid traffic sources.
